Like we mentioned with Quora and LinkedIn groups earlier, showing your expertise in various forums can help you develop a following of potential customers. To accomplish this you will need to select the right forums, the right kinds of questions, avoid spamming and becoming involved in any kind of arguments and create an appealing profile that will draw potential customers to your website.
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PennySaver is a great advertising option when you want a more localized target market. Their search bar allows for a number of filters, including location-based listings. What’s great about PennySaver is that once you register on their site, your ads also get posted on their affiliate and subsidiary sites based on the category of your ad. You can also get email reminders regarding your live ads and can cancel them anytime.
Close5 is a mobile platform that allows sellers to manage their products with their mobile device. This was created in answer to the increasing use of mobile devices among consumers to search for services and purchase items online. Transactions can be updated and completed on the go with the usual securities and features, including chat as well as the ability to utilize hyper-local capabilities to filter deals to only those within a buyer’s area.
Adpost is another free advertising site very much like Craigslist, only with a more global reach. This is perfect if you want your ads to reach a wider audience for your listings or build an international network. While the platform can do with a little upgrading, the simplicity makes it easier even for readers with the most basic knowledge of the internet.
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Aside from spreading awareness with free images of your product or service, most social platforms, including Facebook, offer live video and story features which can allow you to create video promotion related to your products. For example, you might use Instagram Stories or Facebook Live as an outlet to publish tutorials of how to use your products.
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Anna Lynn Dizon is a staff writer for Fit Small Business, contributing to our sales, marketing, and real estate sections. Her experience in business and finance led her to work for a US risk mitigation company in its regional office in Singapore. Anna holds a degree in accountancy and is currently working towards her master’s in language and literacy education.